Japanese summers are often very hot. In Japan, there is a special type of fan used to fan yourself when it's hot. This is called an Uchiwa, or "flat fan" and it is usually made of paper and plastic or wood. Uchiwa have a long handle with a flat rounded end on top. The handle spreads out into many different rods to support the paper part. They don't fold, but they work very well.
Often Uchiwa are mass produced and bought by companies. These companies, such as restaurants or stores, print advertisements on them and have people hand them to people passing by. That way, on a hot day people are much more likely to take the advertisement as it serves a purpose, instead of just handing out pieces of paper.
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